IGNOU MTTM 12 Free Solved Assignment 2022-23

IGNOU MTTM 12 Free Solved Assignment 2022-23, IGNOU MMTM 12 TOURISM PRODUCTS: DESIGN AND DEVELOPMENT Free Solved Assignment 2022-23 If you are interested in pursuing a course in radio production and direction, IGNOU MTTM 12 can be an excellent choice. In this article, we will take a closer look at what IGNOU MTTM 11 is all about and what you can expect to learn from this course.

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IGNOU MTTM 12 Free Solved Assignment 2022-23  is a course offered by the Indira Gandhi National Open University (IGNOU) under the School of Journalism and New Media Studies. As the name suggests, it is a course on “Production and Direction for Radio.” The course is designed to provide students with a comprehensive understanding of radio production and direction and covers various topics related to this field.
IGNOU MTTM 12 Free Solved Assignment 2022-23

IGNOU MTTM 12 Free Solved Assignment 2022-23

Q1. ‘Food tourism is a Cultural Tourism Product of India whose full potential is yet to be explored’.
Examine the statement with the help of suitable examples.

The statement “Food tourism is a Cultural Tourism Product of India whose full potential is yet to be explored” is indeed true. India is a country with diverse cultures and traditions, which is reflected in its cuisine. The country has a rich culinary heritage that is unique and distinctive, and food is an essential part of Indian culture.

Food tourism is a form of cultural tourism that involves traveling to different destinations to experience the local food culture. It is a rapidly growing segment of the tourism industry in India, and the potential for growth is enormous. While India has already started to explore its culinary tourism potential, there is still much to be done to fully exploit this niche market.

Here are some examples that highlight the potential of food tourism in India:

  • Food Walks: One of the most popular forms of food tourism is food walks. In cities like Delhi, Mumbai, Kolkata, and Chennai, food walks take visitors on a gastronomical journey through the city’s streets and alleys. These walks introduce visitors to local dishes and street foods that they may not have tasted before.
  • Culinary Festivals: India is home to a variety of culinary festivals that celebrate the country’s diverse food culture. For example, the Goa Food and Cultural Festival, the Jaipur Literature Festival, and the World on a Plate festival in Bangalore are some of the most popular culinary festivals in the country.
  • Cooking Classes: Many tourists are interested in learning how to cook local dishes, and cooking classes are a great way to offer this experience. In places like Udaipur, Jodhpur, and Jaipur, tourists can take cooking classes to learn how to make traditional Rajasthani dishes.
  • Agritourism: Agritourism is a form of tourism that involves visiting farms and rural areas to experience local agriculture and food production. In India, agritourism is still in its infancy, but it has the potential to become a significant part of the country’s food tourism industry.
  • Food Trails: Food trails are routes that take visitors on a journey through different regions to experience the local food culture. In India, there are several food trails that are already popular, such as the Spice Route in Kerala and the Sikkim Food Trail.

In conclusion, food tourism is a cultural tourism product of India that has enormous potential. The country’s diverse food culture, combined with its rich culinary heritage, offers a unique and distinctive experience for tourists. With the right infrastructure and marketing strategies, India can fully exploit the potential of food tourism and establish itself as a leading destination for food lovers.

Q2. Explain the process of a new product development. Substantiate your answer with suitable examples
from the Tourism Industry.

The process of new product development in the tourism industry involves several stages from conceptualization to commercialization. The following are the key stages of the product development process:

  • Idea generation: This stage involves the generation of ideas for new tourism products. Ideas can come from a variety of sources, including market research, customer feedback, and industry trends.
  • Feasibility analysis: In this stage, the feasibility of the proposed product is evaluated based on various factors such as market demand, competition, technical feasibility, financial viability, and regulatory compliance.
  • Concept development: At this stage, the product concept is developed in detail, including the product features, target market, pricing, and marketing strategy.
  • Prototype development: A prototype is developed to test the product concept and to get feedback from potential customers.
  • Testing and evaluation: The product is tested and evaluated to identify any potential issues or areas of improvement. This stage may involve focus groups, surveys, and other forms of market research.
  • Launch: Once the product is refined and tested, it is launched in the market. This stage includes product promotion and distribution.

Example: Adventure tourism product development process

Let’s take the example of adventure tourism product development process.

  • Idea generation: The idea of developing a new adventure tourism product, such as white water rafting, canyoning, or rock climbing, may come from customer feedback, industry trends, or market research.
  • Feasibility analysis: The feasibility of the proposed adventure tourism product is evaluated based on various factors such as the availability of suitable locations, competition, safety regulations, and financial viability.
  • Concept development: The adventure tourism product concept is developed, including the target market, pricing, marketing strategy, and product features.
  • Prototype development: A prototype of the adventure tourism product is developed to test the product concept and get feedback from potential customers.
  • Testing and evaluation: The adventure tourism product is tested and evaluated through focus groups, surveys, and other forms of market research to identify any potential issues or areas of improvement.
  • Launch: Once the adventure tourism product is refined and tested, it is launched in the market, including product promotion and distribution.

For example, a new white water rafting product may be launched on a river that was previously unused for adventure tourism, and the product can be marketed to adventure-seeking travelers who are looking for an exciting and unique experience. The product may be priced competitively to attract customers and build a loyal customer base.

3. Define and classify Destinations. Explain the principles of Destination Development with

Ecology and wildlife tourism are rapidly growing segments of the tourism industry in India. India is known for its rich biodiversity and varied ecosystems, ranging from lush tropical rainforests to arid deserts, making it an ideal destination for nature lovers and wildlife enthusiasts. The scope of ecology and wildlife tourism in India is vast and includes:

  • National Parks and Wildlife Sanctuaries: India has over 100 national parks and 500 wildlife sanctuaries, which are home to a variety of species of flora and fauna. Some of the famous ones are Jim Corbett National Park, Ranthambore National Park, Kaziranga National Park, Bandhavgarh National Park, and Sunderbans National Park.
  • Eco-tourism: India has several eco-tourism destinations that offer visitors a chance to experience nature in a sustainable manner. These destinations provide visitors with an opportunity to learn about the local ecosystem, culture, and community.
  • Birdwatching: India is home to over 1200 species of birds, making it a popular destination for birdwatchers.
  • Trekking: India offers several trekking routes that pass through pristine forests, waterfalls, and mountain streams.

The need for sensitizing tourists visiting these areas is crucial for several reasons. First, many of these areas are delicate ecosystems that are easily disturbed by human activity. Tourists must be made aware of the need to respect the natural environment and minimize their impact on it. Second, some of these areas are home to endangered species that require protection. Tourists need to be informed about the importance of conservation efforts and the role they can play in preserving these species. Finally, sensitizing tourists can help promote responsible tourism, which benefits the local community and protects the environment.

In summary, the scope of ecology and wildlife tourism in India is vast, and these areas offer visitors an opportunity to experience nature and wildlife in a sustainable manner. However, it is important to sensitize tourists visiting these areas about the need to respect the environment and minimize their impact on it. This can help promote responsible tourism and protect these delicate ecosystems for future generations.

5. Write short notes on any two of the following:

i. Religious Tourism

Religious tourism is a form of tourism that involves visiting places of worship, religious shrines, pilgrimage sites, or other destinations of religious significance. It can include a variety of activities, such as attending religious services, participating in spiritual rituals, visiting sacred sites, and learning about the history and teachings of different faiths.

Religious tourism is a popular form of travel, with millions of people undertaking pilgrimages or visiting religious sites each year. Some of the most famous religious tourism destinations include the Vatican City, Mecca, Jerusalem, the Western Wall, the Ganges River, and the Golden Temple in Amritsar.

In addition to the spiritual and cultural experiences that religious tourism provides, it can also have economic benefits for the communities and countries that host these destinations. For example, religious tourism can create jobs and generate income for local businesses, such as hotels, restaurants, and souvenir shops.

However, religious tourism can also raise ethical and environmental concerns, such as the impact of large numbers of visitors on fragile ecosystems or the potential exploitation of local communities. It is important for travelers to be respectful of the cultural and religious practices of the places they visit and to minimize their environmental impact.

ii. Medical Tourism

Medical tourism refers to the practice of traveling to another country to receive medical treatment or procedures. This can include everything from elective surgeries, such as cosmetic procedures or weight-loss surgery, to more serious procedures like heart surgery or cancer treatment.

The reasons for medical tourism can vary, but most commonly it is sought out for financial reasons, as medical treatments can often be much cheaper in other countries. Other reasons may include long wait times for medical procedures in one’s home country, seeking out a higher quality of care, or accessing treatments that may not be available in one’s home country.

However, medical tourism does come with some risks, such as potential language barriers, different medical standards and practices, and limited legal recourse in case of malpractice. It is important to thoroughly research the facilities and healthcare providers in the destination country before making any decisions, and to ensure that appropriate medical travel insurance is in place.

iii. Beach and Island Tourism

Beach and island tourism is a type of tourism that focuses on vacation destinations that offer beautiful beaches, clear waters, and a relaxed atmosphere. These destinations are typically located on islands or along coastal areas and offer a range of activities such as swimming, sunbathing, snorkeling, surfing, and scuba diving.

Beach and island tourism has become increasingly popular over the years, with many people seeking to escape the hustle and bustle of city life and enjoy some relaxation in a beautiful natural setting. Some of the most popular beach and island destinations include the Caribbean islands, Hawaii, the Maldives, Bali, and Thailand.

Tourism in these destinations can have both positive and negative impacts on the environment and local communities. While it can provide employment opportunities and boost the local economy, it can also lead to overcrowding, pollution, and damage to the natural environment. Sustainable tourism practices, such as responsible waste management and conservation efforts, are important for preserving these destinations for future generations.

Overall, beach and island tourism offers a unique and enjoyable vacation experience for travelers seeking sun, sand, and relaxation, but it is important to be mindful of the impact tourism can have on these destinations and to practice sustainable travel habits.

Q6. Define Special Interest Tourism (SIT). Explain the various factors that need to be considered while developing SIT Tourism Product.

Special Interest Tourism (SIT) refers to a form of tourism that caters to specific interests or hobbies of tourists. This type of tourism focuses on providing unique and customized travel experiences to individuals or groups of travelers seeking to engage in a particular activity or pursuit.

Some common examples of SIT tourism include adventure tourism, eco-tourism, cultural tourism, religious tourism, wine tourism, and culinary tourism. The key to SIT tourism is to provide tailored experiences that cater to the unique needs and interests of travelers.

Developing an SIT tourism product involves careful consideration of various factors, including:

  • Target market: Understanding the specific target market for the tourism product is crucial. The product must be designed and marketed to appeal to a specific demographic, such as adventure seekers, foodies, or history buffs.
  • Location: The location of the SIT tourism product must be chosen carefully, as it must offer unique and memorable experiences that are not easily replicated elsewhere. The location must also be accessible and have the necessary infrastructure to support the product.
  • Activities: The activities offered must be tailored to the interests of the target market. For example, adventure tourism products may include activities such as hiking, rock climbing, or white-water rafting, while culinary tourism products may include cooking classes or food tours.
  • Accommodation: The accommodation provided must be appropriate for the target market and the activities offered. For example, adventure tourism products may require basic camping facilities, while luxury wine tourism products may require high-end hotels and resorts.
  • Sustainability: SIT tourism products must be developed with sustainability in mind, as travelers today are increasingly concerned about the impact of tourism on the environment and local communities. This means that products must be designed to minimize their environmental impact and maximize the benefits to local communities.
  • Partnerships: Developing an SIT tourism product often requires partnerships with local businesses, organizations, and communities. These partnerships are essential for creating unique and authentic experiences that are not available elsewhere.

In summary, developing an SIT tourism product requires careful consideration of the target market, location, activities, accommodation, sustainability, and partnerships. By taking these factors into account, tourism businesses can create unique and memorable experiences that cater to the specific interests and needs of travelers.

Q7. Define Ethnic Tourism. Explain how Ethnic tourism can be developed as a Tourism Product.
Support your answer with suitable examples.

Ethnic tourism refers to a type of tourism that involves the exploration and experience of the customs, traditions, lifestyles, and beliefs of different ethnic groups. It involves visiting and interacting with communities that have a distinct culture and heritage, providing visitors with a unique insight into the way of life of these communities.

To develop ethnic tourism as a tourism product, it is necessary to identify communities with unique cultures and traditions and create opportunities for visitors to interact with them. This can involve developing cultural tours, festivals, and events that showcase the ethnic group’s art, music, dance, food, and other aspects of their culture. Providing accommodation in traditional houses and homestays can also offer visitors an immersive experience into the community’s way of life.

For example, in Peru, the Quechua community has been successfully developed as an ethnic tourism destination. The community offers visitors the opportunity to experience traditional farming practices, participate in cooking and weaving classes, and attend cultural events such as the Inti Raymi festival. Visitors can also stay in traditional homestays and learn about the community’s history and traditions from local guides. The development of ethnic tourism has provided economic benefits to the Quechua community while also preserving their cultural heritage.

In conclusion, ethnic tourism can be developed as a tourism product by identifying unique ethnic communities, developing cultural tours and events, providing traditional accommodation options, and promoting the cultural heritage of the community to visitors. It is an opportunity to promote cultural understanding and respect while providing economic benefits to local communities.

Q8. Define Resorts. Discuss the growth trend of Indian Resort market outlining the challenges faced and
handled by the Resort sector in India in recent times.

Resorts are commercial establishments that provide accommodation, food, and entertainment facilities for tourists and vacationers. Resorts are typically located in scenic or natural environments and offer a variety of amenities such as swimming pools, spas, golf courses, and other outdoor activities. They can be categorized into various types such as beach resorts, hill resorts, wildlife resorts, and luxury resorts.

The Indian resort market has experienced significant growth in recent years, driven by factors such as rising disposable incomes, increasing domestic and international tourism, and a growing preference for experiential travel. According to a report by Research and Markets, the Indian resort market is expected to grow at a CAGR of 9.5% between 2021-2026.

However, the resort industry in India also faces several challenges, including high competition, seasonality, and limited access to financing. Additionally, the COVID-19 pandemic has had a significant impact on the Indian tourism industry, including the resort segment. Many resorts had to temporarily close or limit their operations, resulting in revenue losses.

To tackle these challenges, the resort sector in India has implemented various strategies, such as offering new experiences and packages, adopting technology to enhance customer experience and streamline operations, and focusing on sustainable tourism practices. Many resorts have also diversified their offerings, targeting niche segments such as wellness tourism, adventure tourism, and eco-tourism.

In conclusion, while the Indian resort market is growing, it faces several challenges, including competition and seasonality. The resort sector has responded by diversifying its offerings, adopting technology, and focusing on sustainable tourism practices to remain competitive in a dynamic and evolving industry.

Q9. What are the various types of events? How can we use Events for the promotion of Tourism in
India? Substantiate your answer with suitable examples.

There are various types of events that can be used for the promotion of tourism in India, including cultural events, sports events, music and art festivals, trade shows and exhibitions, religious and spiritual gatherings, and corporate events.

Cultural events: India is a land of diverse cultures, and various cultural events can be organized to attract tourists. These events can showcase local dance forms, music, food, art, and crafts. For example, the Kala Ghoda Arts Festival held in Mumbai every year attracts visitors from all over the world, showcasing various forms of arts, including painting, sculptures, music, and theater.

Sports events: India is a cricket-loving country, and various sports events can be organized to attract tourists. The Indian Premier League (IPL), a Twenty20 cricket league, is one of the most popular sports events in the world. The league attracts millions of visitors every year, and it is a great platform for promoting tourism.

Music and art festivals: India is known for its rich musical heritage, and various music and art festivals can be organized to attract tourists. The NH7 Weekender Music Festival is a popular music festival that is held in various cities in India. The festival features local and international artists, and it is a great platform for promoting tourism.

Trade shows and exhibitions: India is a hub for various industries, including textiles, handicrafts, and jewelry. Various trade shows and exhibitions can be organized to showcase these industries and attract tourists. For example, the Surajkund International Crafts Mela held in Haryana every year is a popular event that showcases traditional handicrafts from all over India.

Religious and spiritual gatherings: India is known for its diverse religions and spiritual practices, and various religious and spiritual gatherings can be organized to attract tourists. The Kumbh Mela, a Hindu pilgrimage, is one of the largest religious gatherings in the world, and it attracts millions of visitors every year.

Corporate events: India is also a hub for various corporate events, including conferences, seminars, and product launches. These events can be organized to attract business tourists and promote tourism. For example, the India International Travel Mart (IITM) is a popular travel trade show that is held in various cities in India. The event attracts buyers and sellers from all over the world, and it is a great platform for promoting tourism.

In conclusion, events can be a great tool for promoting tourism in India. By organizing various events, India can showcase its diverse culture, sports, music, art, handicrafts, religion, and corporate events, and attract tourists from all over the world.

10. Write short notes on any two of the following:

i. Carrying Capacity of a Tourist Destination

The carrying capacity of a tourist destination refers to the maximum number of visitors that a particular destination can sustainably accommodate without causing harm to the environment or the quality of life of the local residents. It is important to determine the carrying capacity of a destination to ensure that it is not overused or degraded, which can negatively impact both the environment and the local community.

The carrying capacity of a tourist destination depends on various factors, such as the size of the area, the level of infrastructure and services available, the availability of resources such as water and energy, the level of environmental sensitivity of the area, and the ability of the local community to handle increased tourism activities.

To determine the carrying capacity of a tourist destination, various methods can be used, including environmental impact assessments, stakeholder consultations, and monitoring of visitor numbers and behavior. By establishing and maintaining a sustainable level of tourism activity, a destination can continue to attract visitors while preserving its natural and cultural assets for future generations to enjoy.

ii. Cruise Tourism in India

Cruise tourism in India is a growing industry that has the potential to become a major contributor to the country’s economy. The Indian government has been taking steps to promote cruise tourism in the country, and there are several ports in India that are equipped to handle cruise ships.

Some of the popular cruise destinations in India include Mumbai, Kochi, Chennai, Goa, and Kolkata. These cities have well-equipped ports and offer a range of attractions for cruise tourists.

The Indian government has also taken steps to simplify the visa process for cruise passengers, making it easier for tourists to visit the country on a cruise. In addition, there are plans to develop new ports and upgrade existing infrastructure to cater to the growing demand for cruise tourism.

However, there are also challenges facing the growth of cruise tourism in India. These include a lack of awareness about cruise tourism among Indian tourists, limited infrastructure in some areas, and issues related to safety and security.

Despite these challenges, the potential for cruise tourism in India is significant, and the government and industry stakeholders are working to develop the necessary infrastructure and services to attract more cruise tourists to the country.

iii. Sustainable Tourism Practices

Sustainable tourism practices refer to tourism activities that minimize negative impacts on the environment, preserve local cultures and heritage, and provide social and economic benefits to local communities. The following are some examples of sustainable tourism practices:

  • Reduce carbon footprint: Encourage the use of eco-friendly modes of transportation such as cycling, walking, or electric vehicles, promote energy-efficient practices in accommodations, and implement waste management systems.
  • Support local communities: Encourage tourists to support local businesses, use locally produced products, and participate in local cultural activities.
  • Protect the environment: Promote responsible behavior among tourists, such as not littering, reducing water consumption, and avoiding damaging activities like littering, deforestation, or overfishing.
  • Respect local cultures and traditions: Encourage tourists to respect local customs and traditions and avoid activities that may be offensive or disrespectful.
  • Promote biodiversity conservation: Encourage tourists to visit protected areas and national parks while respecting the environment and not damaging natural habitats.
  • Provide economic benefits to local communities: Encourage the establishment of local tourism businesses, create job opportunities for local communities, and provide training and education programs to support local entrepreneurs.

Sustainable tourism practices not only benefit the environment and local communities but also promote long-term economic growth for the tourism industry. It is essential to prioritize sustainable tourism practices to ensure the preservation of natural resources and cultural heritage for future generations.

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