FREE IGNOU MMPM 004 Solved Assignment 2023-24 | International Marketing

FREE IGNOU MMPM 004 Solved Assignment 2023-24 | International Marketing Solved Assignment 2023-24: MMPM 004 Solved Assignment 2023-24 , MMPM 004 Assignment 2022 , FREE MMPM 004 Assignment , IGNOU Assignment 2023-24- Gandhi National Open University had recently uploaded the assignments of this session for Management for the year 2023-24. Students are recommended to download their Assignments from this web page itself. MMPM 004 Solved Assignment 2023-24 They don’t need to go anywhere else when everything regarding the Assignments are available during this text only.

FREE IGNOU MMPM 004 Solved Assignment 2023-24 | International Marketing

University IGNOU (Indira Gandhi National Open University)
Code MMPM 004
Title International Marketing
Language English
Session  July 2023-January 2024

 

MMPM 004 Solved Assignment 2023-24 : for college kids – MMPM 004 International Marketing Solved Assignment 2023-24, Students are advised that after successfully downloading their Assignments, you’ll find each and every course assignments of your downloaded. Candidates got to create separate assignment for the IGNOU Master Course, so as that it’s easy for Evaluators to ascertain your assignments.

IGNOU MMPM 004 Question Paper

Answer all questions in this assignment.

Q1. Distinguish between international and domestic marketing with suitable examples.

International marketing and domestic marketing are two distinct concepts that involve the promotion and sale of goods and services but differ in their scope and target markets.

1. Definition:

  • International Marketing: Involves marketing activities that extend beyond national borders and target customers in multiple countries or regions.
  • Domestic Marketing: Focuses on marketing within a single country and caters to the needs and preferences of the domestic market.

2. Scope:

  • International Marketing: Targets a global or regional audience, considering diverse cultures, languages, and market conditions.
  • Domestic Marketing: Concentrates on a specific country, taking into account the unique characteristics of the local market.

3. Market Size:

  • International Marketing: Deals with larger and more diverse markets, considering various economic, social, and cultural factors.
  • Domestic Marketing: Involves a market limited to the boundaries of a single country.

4. Cultural Considerations:

  • International Marketing: Requires understanding and adapting to different cultural norms, values, and preferences in various target markets.
  • Domestic Marketing: Primarily focuses on the culture and preferences of the specific country in which it operates.

5. Legal and Regulatory Compliance:

  • International Marketing: Involves compliance with various international laws, trade agreements, and regulations governing business activities across borders.
  • Domestic Marketing: Complies with the legal and regulatory framework within the specific country.

Examples:

  • International Marketing Example: Nike is a global brand that engages in international marketing. It tailors its advertising campaigns, product offerings, and pricing strategies to fit the preferences of consumers in different countries. For instance, Nike may promote different sports or emphasize specific features of its products based on cultural and regional variations.
  • Domestic Marketing Example: Walmart primarily operates within the United States and focuses its marketing efforts on the domestic market. Walmart tailors its product assortment, pricing, and promotions to meet the needs and expectations of American consumers. The company’s advertising campaigns and store layouts are designed to resonate with the culture and preferences of the U.S. market.

In summary, while international marketing involves reaching consumers in multiple countries and dealing with a more complex set of factors, domestic marketing focuses on a single country and its specific market dynamics. Both approaches require a deep understanding of local factors, but the scale and scope differ significantly.

Q2. What role has technology played in international marketing? Discuss with the help of examples.

Q3. What are the dominant elements of an integrated marketing plan? Do you think that standard promotional tools such as coupons, premiums, etc. will be equally effective in international markets? Discuss.

Q4. What factors make controlling international operations more complex than controlling domestic marketing activities? Explain with the help of a specific example.

Q5. Write short notes on following

a) Environmental concerns in international marketing

b) Cultural influence on business negotiations

c) WTO

MMPM 004 International Marketing Solved Assignment 2023-24: Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Alongside assignment status, they will also checkout their assignment marks & result. All this is often available in a web mode. After submitting the assignment, you’ll check you IGNOU Assignment Status only after 3-4 weeks. it’d take 40 days to declare. MMPM 004 Solved Assignment 2023-24

Also Check:

MMPH 006 Solved Assignment 2023-24

MMPM 004 Solved Assignment 2023-24

Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Along with assignment status, they can also checkout their assignment marks & result.  MMPM 004 Solved Assignment 2023-24 All this is available in an online mode. After submitting the assignment, you can check you IGNOU Assignment Status only after 3-4 weeks. It might take 40 days to declare.

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