FREE IGNOU BRL 013 Solved Assignment 2023-24 | CUSTOMER VALUE MANAGEMENT Solved Assignment 2023-24: BRL 013 Solved Assignment 2023-24 , BRL 013 Assignment 2022 , FREE BRL 013 Assignment , IGNOU Assignment 2023-24- Gandhi National Open University had recently uploaded the assignments of this session for Management for the year 2023-24. Students are recommended to download their Assignments from this web page itself. BRL 013 Solved Assignment 2023-24 They don’t need to go anywhere else when everything regarding the Assignments are available during this text only.
FREE IGNOU BRL 013 Solved Assignment 2023-24 | CUSTOMER VALUE MANAGEMENT
| University | IGNOU (Indira Gandhi National Open University) |
| Code | BRL 013 |
| Title | CUSTOMER VALUE MANAGEMENT |
| Language | English |
| Session | July 2023-January 2024 |
BRL 013 Solved Assignment 2023-24 : for college kids – BRL 013 CUSTOMER VALUE MANAGEMENT Solved Assignment 2023-24, Students are advised that after successfully downloading their Assignments, you’ll find each and every course assignments of your downloaded. Candidates got to create separate assignment for the IGNOU Master Course, so as that it’s easy for Evaluators to ascertain your assignments.
Answer all questions in this assignment.
(A) Short Type Questions
Q.1 What are the areas of service failures in retailing? Briefly explain the strategies of service recovery.
- Product Availability: When a product a customer wants is out of stock or unavailable.
- Long Wait Times: Extended queues or wait times at checkout counters or service desks.
- Poor Product Quality: Products that do not meet customer expectations in terms of functionality, durability, or appearance.
- Inadequate Staff Training: Employees lacking sufficient knowledge or skills to assist customers effectively.
- Incorrect Pricing: Instances where the pricing of products or services does not match what was advertised or expected.
- Poor Customer Service: Instances where employees are rude, unhelpful, or fail to address customer inquiries or complaints promptly.
Strategies of service recovery aim to address these failures and restore customer satisfaction. Some common strategies include:
- Apologizing: A sincere apology acknowledges the customer’s inconvenience and demonstrates empathy.
- Providing Compensation: Offering discounts, vouchers, or freebies can help compensate for the inconvenience caused.
- Correcting the Issue: Taking immediate steps to rectify the problem, such as restocking a product, issuing refunds, or replacing faulty items.
- Listening to the Customer: Actively listening to the customer’s concerns and preferences can help tailor the recovery process to their needs.
- Empowering Employees: Giving frontline staff the authority and tools to resolve issues quickly can prevent escalations and foster customer satisfaction.
- Following Up: Checking back with the customer after the issue has been resolved to ensure satisfaction and build trust.
By implementing these strategies effectively, retailers can turn service failures into opportunities to strengthen customer relationships and loyalty.
Q.2 Define customer value expectation. How does a retailer create right value expectation in the minds of its customers?
Q.3 What do you mean by customer perception? List the factors that influence perception.
Q.4 What is customer value communication? What is the need of customer value communication?
Q.5 What do you understand by the term service quality? What are the underlying themes of service quality?
Q.6 What are the challenges to retailing in India?
Q.7 Explain the 3 Rs of customer value management cycle.
(B) Essay Type Questions
Q.8 Explain the concept of customer retention. Enlist main key points to retain customers in the business.
Q.9 Write the benefits of technologies in retail businesses. Discuss the various technologies used by retailers.
BRL 013 CUSTOMER VALUE MANAGEMENT Solved Assignment 2023-24: Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Alongside assignment status, they will also checkout their assignment marks & result. All this is often available in a web mode. After submitting the assignment, you’ll check you IGNOU Assignment Status only after 3-4 weeks. it’d take 40 days to declare. BRL 013 Solved Assignment 2023-24
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Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Along with assignment status, they can also checkout their assignment marks & result. BRL 013 Solved Assignment 2023-24 All this is available in an online mode. After submitting the assignment, you can check you IGNOU Assignment Status only after 3-4 weeks. It might take 40 days to declare.
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