FREE IGNOU BRL 015 Solved Assignment 2023-24 | IT APPLICATION IN RETAIL

FREE IGNOU BRL 015 Solved Assignment 2023-24 | IT APPLICATION IN RETAIL Solved Assignment 2023-24: BRL 015 Solved Assignment 2023-24 , BRL 015 Assignment 2022 , FREE BRL 015 Assignment , IGNOU Assignment 2023-24- Gandhi National Open University had recently uploaded the assignments of this session for Management for the year 2023-24. Students are recommended to download their Assignments from this web page itself. BRL 015 Solved Assignment 2023-24 They don’t need to go anywhere else when everything regarding the Assignments are available during this text only.

FREE IGNOU BRL 015 Solved Assignment 2023-24 | IT APPLICATION IN RETAIL

University IGNOU (Indira Gandhi National Open University)
Code BRL 015
Title IT APPLICATION IN RETAIL
Language English
Session  July 2023-January 2024

 

BRL 015 Solved Assignment 2023-24 : for college kids – BRL 015 IT APPLICATION IN RETAIL Solved Assignment 2023-24, Students are advised that after successfully downloading their Assignments, you’ll find each and every course assignments of your downloaded. Candidates got to create separate assignment for the IGNOU Master Course, so as that it’s easy for Evaluators to ascertain your assignments.

IGNOU BRL 015 Question Paper

Answer all questions in this assignment.

(A) Short Type Questions

Q1. Why is information system important in retail business? Discuss the benefits of information system in retail.

Information systems are integral to the functioning and success of retail businesses in today’s digital age. They provide numerous benefits that enhance operations, improve decision-making processes, and ultimately contribute to the overall efficiency and profitability of the retail business.

  1. Inventory Management: Information systems enable retailers to effectively track and manage their inventory. By maintaining real-time data on stock levels, reorder points, and sales trends, retailers can optimize inventory levels, minimize stockouts, and reduce holding costs.
  2. Sales and Customer Data Analysis: Information systems gather data on sales transactions, customer demographics, and purchasing patterns. Through data analysis, retailers can gain insights into consumer behavior, preferences, and trends, allowing them to tailor their product offerings, marketing strategies, and pricing to meet customer demands more effectively.
  3. Enhanced Customer Experience: Retail information systems support various customer-facing technologies such as online storefronts, mobile apps, and self-service kiosks. These platforms enable customers to browse products, make purchases, and access information conveniently, leading to improved satisfaction and loyalty.
  4. Supply Chain Optimization: Information systems facilitate communication and collaboration with suppliers, distributors, and logistics partners. By streamlining supply chain processes, retailers can reduce lead times, minimize transportation costs, and ensure timely delivery of goods to meet customer demand.
  5. Operational Efficiency: Retail information systems automate routine tasks such as order processing, payment processing, and inventory replenishment. This automation reduces manual errors, eliminates redundant work, and frees up employees to focus on higher-value activities, thereby improving overall operational efficiency.
  6. Data-Driven Decision Making: With access to comprehensive data and analytical tools, retailers can make informed decisions regarding pricing, promotions, product assortment, and store layout. By leveraging data-driven insights, retailers can optimize their strategies to maximize sales and profitability.
  7. Competitive Advantage: Retailers that effectively utilize information systems gain a competitive edge by being more agile, responsive, and innovative in their operations. By staying ahead of market trends and customer preferences, retailers can differentiate themselves from competitors and capture a larger share of the market.
  8. Cost Savings: While there are initial investments associated with implementing and maintaining information systems, the long-term benefits often outweigh the costs. By improving efficiency, reducing waste, and minimizing errors, information systems help retailers save money in the long run.

In conclusion, information systems play a critical role in the success of retail businesses by optimizing operations, enhancing customer experiences, and driving strategic decision-making. By harnessing the power of data and technology, retailers can adapt to evolving market conditions, stay competitive, and thrive in an increasingly digital marketplace.

Q2. What do you understand by campaign management? Discuss the process of implementing campaign management.

Q3. What is retail forecasting? Explain the components of retail forecasting.

Q4. Distinguish between the following:

a) Manual Purchase order and Automatic Purchase order

b) Super Markets and Hyper Markets

c) Business intelligence and Mobile Business Intelligence

d) Internal and External Security Threats

Q5. Write short notes on the following:

a) Challenges for running merchandise management system (MMS) in retail business

b) Trends in retail Customers Relationship Management(CRM) system

c) Cross Channel Execution

d) Multi Channel Analytics

Q6. Briefly comment on the following:

a) “Technology is much more than just computers”.

b) “Business Intelligence (BI) is a tool to fulfill promises to customers”.

c) “Campaign management is no longer simply about push marketing, segmentation and list pull, and outbound channels only”.

d) “The store must offer a positive ambience to the customers for them to enjoy their shopping”.

Q7. What are the different variables in visual merchandising? Discuss them in detail.

(B) Essay Type Questions

Q8. What do you mean by Integrated Retail Execution System? Describe the components of Store Execution System.

Q9. Discuss the various models for online retailing with suitable examples.

BRL 015 IT APPLICATION IN RETAIL Solved Assignment 2023-24: Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Alongside assignment status, they will also checkout their assignment marks & result. All this is often available in a web mode. After submitting the assignment, you’ll check you IGNOU Assignment Status only after 3-4 weeks. it’d take 40 days to declare. BRL 015 Solved Assignment 2023-24

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Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. Along with assignment status, they can also checkout their assignment marks & result.  BRL 015 Solved Assignment 2023-24 All this is available in an online mode. After submitting the assignment, you can check you IGNOU Assignment Status only after 3-4 weeks. It might take 40 days to declare.

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